The reason people wash their vehicles at carwash outlets

Eighty percent of Americans say they took their car to a professional car wash at least once in the past year. According to the Carwash Association Consumer Study, in their survey, 69 percent of respondents said they wash their vehicle more often in a professional car wash compared to washing themselves at home.

What psychological factors influenced their decision to take their vehicle to a professional car wash? Bob Klein, a chief strategy officer, Blue Chip Worldwide, says it's a mixture of rational and emotional reasoning. In his survey, 64 percent of Americans said washing a vehicle was an important part of routine maintenance, up from 53 percent in 2014. Given the significant spike, the percentage of people who see car washing is an important part of vehicle maintenance.

There are several rational reasons to wash a car in a car wash, they consider it to be more comfortable than washing at home, more enjoyable, better quality of washing, and better for the environment and the car, Klein said. In a 2016 survey, 87 percent of respondents said they went to a car wash because having a clean vehicle made them feel good, and the rest said that discount coupons and promos were one of the reasons.

Perhaps there is one more fact that is more important than that, Klein said, “cars are a badge to us, they are part of our personality. How do we want to be seen and considered by others, if our vehicle is dirty. You want your clothes to look good in the eyes of others, you want to present something great on the first impression, so does the car. "